DES MOINES, IOWA – June 18, 2018 – Pitchly, Inc., the leading cloud-based content service platform for professional service firms to organize and activate their proprietary client experience, today announced the appointment of Michael Brook as Chief Technology Officer. Additionally, the company has relocated to new headquarters in downtown Des Moines.

Mr. Brook is the co-founder of Pitchly and is the driving force behind the development of the company’s cloud-based experience platform. As the company enters the next stage of its commercial development, Michael will be making additions to the engineering, product management and professional services team.

“Michael is a serial entrepreneur who has the ability to translate the content services requirements of advisory professionals into practical, user-friendly features in an elegant application,“ noted Ryan Gerhardy, CEO of Pitchly. “With our expanded facilities at our new offices, Michael will make important talent additions to all product and service-related aspects of our company.”

Prior to co-founding Pitchly with Mr. Brook served as the principal consultant at Morelity, a big data company that provides customer and financial insight for the financial services industry. He has extensive experience in product engineering and web development.

“I’m looking forward to building upon our initial success with the Pitchly platform and build a completely intuitive experience for law firms, investment bankers and consultancies to leverage their intellectual property,” explained Mr. Brook.

Pitchly organizes individual and group experiences in a structured platform that allows clients to produce compelling content that leverages the collective knowledge base. Typically, these are manual efforts; Pitchly adds the intelligence to make pitch books, presentations and other client-facing media compelling and repeatable.

The company’s new offices are located at 500 East Locust Street, Suite 300 in Des Moines.

About Pitchly
Pitchly is a leading cloud-based content services platform for professional service firms to organize and activate their intellectual property. Pitchly provides a robust user-friendly database service to record proprietary experience activating this information for knowledge workers to win more clients. Advisors use Pitchly as a proprietary transaction database to record specific data points about deals they advise. This proprietary data is used to better serve clients and market to prospective customers with relevant industry and deal insights, and connect applications from Pitchly’s proprietary library ( to enhance the value and functionality of a database. Pitchly’s first application, Tombstones, automatically generates a custom experience tombstone for each deal stored in Pitchly. Learn more at, and read more about how your advisory firm can automatically generate business development content from proprietary experience ( or follow us on Twitter @PitchlyInc.

Pitchly Media Contact
Megan Berberich
Marketing Manager